Open to freelance projects
I'm Jaskirat Singh Oberoi, a design technologist. I design interfaces and write the production code behind them.
Products I lead at Ares Labs, client sites I designed and built end to end, and work from four years inside Amazon.
Liveat Noble Diagnostics
A laboratory command centre built at Ares Labs for Noble Diagnostics: accessioning, result entry and authorisation, instrument interfacing, patient Smart Reports and billing. Staff sign in with their existing LIS credentials.
+10%net earnings
The internal CRM behind Ares Labs' instrument business: installed instruments, service requests, preventive-maintenance visits, distributors and a knowledge base.
Accessible component library for an internal design system at Amazon: tokens, documentation and unit-tested components.
E-commerce store for a celebrity tarot reader and astrologer, selling products and services. Designed and developed end to end.
+40%performance metrics
Design refresh and performance overhaul for a fashion e-commerce brand, with conversion-focused changes throughout the store.
A coded, high-fidelity prototype that let Amazon Business test a bulk-purchasing flow before any production code was written.
Phase IIin progress
A product store built from scratch for a Tokyo-based client. Phase I has shipped.
Livein production on amazon.com
A plans-comparison table shipped to production for Amazon Business customers, built on Amazon's AUI design system.
I lead UX design and software engineering as a Director at Ares Labs. Before that I built design systems at Boomi and spent four years at Amazon, where I was Amazon India's first design technologist.
Freelance is where I started. I ran Hansei By Design for three years before big tech, and I still take on a few client projects each year through OpenRipples. The work is the same everywhere: take an idea from whiteboard to production without losing anything on the way.
Worked with Amazon, Amazon Business, Boomi, Ares Labs, OpenRipples, AT&T and Hanu Software, plus Noble Diagnostics and independent brands like Cove & Lane, Noukai Tokyo and Pragya Vijh.
Drag the playhead or pick a role to see what I was working on.
Four groups of skills. This page runs on the same kind of token system I build for teams, and the panel lets you change it.
expertise.systems
Tokens, accessible components, documentation and governance. Built at Amazon, Boomi and Ares Labs.
expertise.frontend
Production UI with an eye on performance, accessibility and the details a spec never mentions.
expertise.prototyping
High-fidelity prototypes that feel like the real product, for user testing, stakeholder buy-in or demos. In days.
expertise.leadership
Directing a team of 10 at Ares Labs. At Amazon, the link between 10+ designers and 20+ engineers on three continents.
Tell me what you're building: a design system, a coded prototype, a website, or the gap between your designers and developers.
Comments from collaborators
Left by designers, engineers and managers I've shipped with. Pick a pin to read the thread.
Chandra Sekhar K
Head of UX Design, Ikonz Studios. Managed Jas at Amazon